Economic Promotion is promotion of our location

Economic promotion always serves the whole community in our locality. It is a means to an end and does not serve business per se. As an element in the promotion of our locality, it is an important instrument in advancing our welfare and pursues the objective of improving conditions for business and for our citizens.

Economic Promotion includes location promotion and development

Economic promotion is partly about promoting a location, activity which raises awareness of the strengths of our region but is also concerned with developing the location, the work of ensuring the service offered by the public sector is as attractive as possible. The greatest chance of success results from location development and location marketing operating hand in hand.

Economic Promotion fulfils the 3 criteria for sustainable development

Economic promotion takes place within a networked system and fulfils the economic, social and ecological criteria for sustainable development which respects climate change goals in a balanced manner. Economic promotion aims to satisfy the needs of the present day, whilst ensuring the next generation inherits an intact environment in which it can act autonomously to satisfy its own needs.

Economic Promotion serves the existing community and new arrivals

Economic promotion activity benefits the existing business community as well as in-bound businesses establishing a presence here and the existing population as well as new residents moving to the locality.

Economic Promotion is global

Economic promotion acts as a link between the location it represents and globally operating corporations seeking the best location for their business functions. As a result, it has regard to the international locations which are in a global competition to attract new businesses and works to accentuate points of difference in order to achieve success in location marketing. Maintaining a long-term, consistent and systematic presence in the target markets has a positive impact on outcomes in this global environment.

Economic Promotion is entrepreneurial but independent

Economic promotion adopts an entrepreneurial stance in fulfilling its remit on behalf of the state and in its approach to business. In doing so, its work forms part of the wider economic and political system. It does not represent any particular interests, on the contrary, its role is to mediate between business and politics. It acts as the go-to point of contact, source of information and coordinator between business, politics and local government. Reflecting its strong commitment to its role as a service provider, the Economic Promotion Team always seeks «Win-Win» solutions – on the one hand for businesses and on the other for the economy as a whole.

Economic Promotion takes a long-term, trend-based perspective

Economic promotion is about achieving long-term impact and, as a result, its perspective is shaped by consideration of trends. It uses this insight to actively develop strategies, programmes, projects and measures which reflect the direction of travel. It also contributes innovative ideas and respectful challenge to the table; its activity always governed by its perspective of long-term economic development.

Economic Promotion cuts across boundaries

Location development in particular often cuts across many different policy areas and does not simply interact with the implementation and enforcement functions in the Finance and Business departments of local government. Economic promotion often takes place in domains which do not neatly correspond to established policy structures. Its work is much more interdisciplinary in nature and cuts across departmental, geographic and single-issue delineations.

Code of Conduct:

• The Economic Promotion Team and its staff will always act responsibly, honestly, reliably and focus on the facts in the overall interest of the Canton.
• The Economic Promotion Team and its staff will always behave with respect, candour, honesty and integrity.
• The Economic Promotion Team and its staff will be reliable and trustworthy partners for those who seek its help, acting with transparency and communicating honestly.
• The Economic Promotion Team and its staff will treat information and commercial secrets in strict confidence. They are obliged to maintain confidentiality and will never misuse such information for personal gain or for the benefit of third parties.
• The Economic Promotion Team and its staff will avoid conflicts of interest. They will report regularly on any current or anticipated conflicts of interest. Their work will be rooted in objectivity and fairness and not in personal interests.
• The Economic Promotion Team and its staff reject bribery and other forms of corruption and will not inappropriately benefit any business partner or official. They will also not seek personal gain.
• The Economic Promotion Team and its staff are committed to free and fair competition. They will base business decisions on the objective facts of each case.
• The Economic Promotion Team and its staff are committed to equality in every respect – irrespective of gender, race, sexual orientation or social background. Harassment and discrimination of any sort will not be tolerated.
• The Economic Promotion Team and its staff will treat each other and external stakeholders supportively and with respect. They will strive to create a motivating, engaging and performance-driven working environment characterised by individual responsibility.
• The Economic Promotion Team and its staff will pursue the principle of sustainability in their decisions and activities, meaning that due consideration will be given to the economic, ecological and social aspects of their decisions and activities.
  

Applicability

This Code of Conduct applies to all leaders, staff and associates of the Economic Promotion of the Canton of Schaffhausen in all of their work irrespective of geographic or time constraints. The Economic Promotion Team and its staff also expect that partners and appointed persons with whom the Economic Promotion works will respect and observe these Principles and Code of Conduct.